The current multi-platform media environment has created challenges and opportunities for shortwave radio. While a number of shortwave broadcasting services have recently been drastically reduced or completely discontinued, this particular medium remains important to a critical public interested in programming that focuses on regional and international issues and is transmitted from the perspective of different communities around the world.
A shortwave station can reach both a local and global audience. This is due to the unique property of shortwave radio to propagate over long distances through multiple reflections in the Earth’s atmosphere layers. A shortwave radio can provide a service where other platforms such as satellite, FM or Internet signal transmission are not available due to high costs, geographic location, lack of infrastructure, or even in the event of natural disasters. or man-made. The receivers are cheap and there is no need to pay access fees. Shortwave radio is important to people who live or travel in isolated regions.
Shortwave radio continues to be considered a powerful communication tool in emergency situations and hard to reach geographical areas. During disasters, local and regional communication networks can become overloaded or collapse, resulting in an information blackout. An ability to effectively communicate during disasters is paramount for coordinated activities and rescue operations. Shortwave can potentially be the only medium left to broadcast information reliably and across great distances.
Radio amateurs choose to use shortwave communications to share information in emergency situations when other communication systems fail. This practice is recognized and appreciated by both the public and the regulatory authorities responsible for managing the radio frequency spectrum. In contrast, professional broadcasting services, whose transmitters are 10 to 100 times more powerful than those of amateur operators, are rarely used in emergency situations.
If the interest and funding shortwave broadcasting declines and the infrastructure gets dismantled, it will become more difficult and even impossible to use during humanitarian disasters. If you are someone who likes to travel into extremely remote areas or just want to get ready for that rainy day, consider having a great shortwave radio in your arsenal. However, like with anything – make sure to get across the latest review and comparison to make sure that it fits your purpose and you get the latest development in the technology that the market has to offer.
Shortwave radio is an invaluable tool for distance education. It reaches children, women and men where traditional education systems cannot reach due to lack of financial means, educational infrastructure or accessibility. Furthermore, it can be used to empower women and girls in societies where the right to education is denied for gender reasons. Radio can also be used to provide communities with education and information on health issues during epidemics or after a natural or man-made disaster.
Radio continues to evolve offering opportunities in the digital age. They also face old challenges including planning, financing and regulation. The future of radio is digital and the digitization of shortwave and AM broadcasting is already underway. The high-quality system according to World Digital Radio (DRM) standards replaces current radio transmission in all AM bands. DRM is the only digital format approved by the International Telecommunication Union (ITU) for shortwave radio. Since the sound quality is better than that of today’s analog AM radio, DRM is expected to soon become the technology of choice for shortwave radio.
Unfortunately, due to ongoing changes in media broadcasting across much of the developed world, opportunities for shortwave broadcasters could be missed and millions of potential listeners lost. The decrease in the use of shortwave in developed countries is due to the appearance of an increasing number of new communication technologies. The image of shortwave radio as the traditional workhorse of international broadcasting is fast disappearing in many countries.
There is a very simple reason to support cross-platform media distribution: Consumers cannot use all available streaming technologies at the same time.
Your choice increasingly depends on your situation (for example, your location, your personal preferences, your social position, the availability of equipment, etc.) In the race to embrace new digital platforms, and in the climate of economic austerity Sometimes policy makers stop financing older technologies, such as shortwave broadcasting. Obviously, excluding a technology will stop distributing content to a part of the audience in a specific situation. The fact that radio is present in many of the new communication platforms confirms its relevance.