Unilever Magyarország will build a HUF 30bn deodorant factory in Nyírbátor (Northeast Hungary), Minister of Foreign Affairs and Trade Péter Szijjártó announced on Wednesday.
The government is supporting the investment, which will create 100 jobs, with HUF 3.9bn, Szijjártó said. He added that more than 90pc of the plant’s output would be exported.
Szijjártó noted that UK companies formed the seventh-biggest group of foreign investors in Hungary and employed more than 50,000 people in the country.
In a statement, Unilever said the plant would start production in the first half of 2026. It will turn out 150m units of deodorant a year on three production lines. The deodorant will be exported to Czechia, Romania, Poland, Slovakia, Ukraine and Greece.
Unilever Magyarország had net sales revenue of HUF 135bn in 2023. The company employs nearly 1,300 people.
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