Balaton’s Garden of Eden renewed – Folly Arboretum and Winery rebrands

The Folly Arboretum and Winery, also known as the Balaton’s Garden of Eden, is a family business. Visitors can see exotic tree species in the garden and try delicious wines at the winery, now with a completely redesigned label.

After ten years, Folly Arboretum and Winery is renewing its brand. The arboretum was founded 115 years ago in Badacsonyörs, and the business incorporates the traditions of four generations, Sokszínű Vidék reports.

The labels on the Folly wine bottles are completely redesigned. The newly produced bottles come with the new labels, which have different bark patterns on them, representing the iconic tree species found in the arboretum. For example, their Kéknyelű (a citrus-scented white wine) has the bark of the Arizona cypress (Cupressus arizonica) on its label, a tree planted in the garden by Gyula Folly in the 1970s.

Current owner Réka Folly said regarding the rebranding:

“We will never forget our family ties, where we come from, which values we learnt and which ones we will pass on, what influence we are going to have on the next generation. There would be no Folly wine without the arboretum and the 115-year-long dedicated work of our family. This way, we would like to honour the past, showcasing the garden’s treasures and the barks of iconic trees on the labels of our wines.”