HungaryTrends – The week in business and finance

See below the main business and financial news from last week:

A HUNGARIAN STARTUP MANAGED TO BREAK INTO THE CHINESE BOOK MARKET 

PublishDrive, which reformed the market of e-books managed to break into the state-controlled Chinese book market. In fact, after a series of negotiations they will be able to enter the market through retail giant DangDang, often dubbed as ‘the Chinese Amazon’. As we already reported, Hungarian startups are very successful lately. Read more HERE.

GOVERNMENT PLAN A SUCCESS: HUNGARY BEGINS TO ATTRACT MORE TOURISTS

The government has been trying to make Hungary the ‘Spice Of Europe’ for a while now, and if latest numbers are to be believed then they have been successful in doing so as the number of people visiting Hungary is on a constant rise. Read more HERE.

AUDI LAUNCHES SERIAL PRODUCTION OF ELECTRIC MOTORS IN HUNGARY

German carmaker Audi launched serial production of electric motors at its base in Győr, in north-west Hungary. The current headcount of 100 is expected to rise over 130 by year-end. Production capacity will be about 400 electric axle motors a day at the start, but will gradually increase as a single shift soon changes to three shifts.

ORBÁN MEETS VODAFONE CEO

Prime Minister Viktor Orbán met Vodafone CEO Vittorio Colao in Budapest to discuss Hungary’s digital development, next-generation mobile services for consumers and industry, and the rollout of the 5G network, as well as the company’s recent acquisition of Liberty Global. After the Liberty Global transaction is closed, pending approval by the European Commission, Vodafone Magyarorszag’s market share is expected to reach 25 percent in the mobile segment, 24 percent in the fixed line segment and 19 percent in the commercial television segment. Read more HERE.