This one blindsided us: an LGBTQI TV channel is poised to launch in Hungary any day now, even as public discourse last year rang with warnings from Prime Minister Viktor Orbán that there was no point planning for Pride in 2025 – because it simply wouldn’t happen. In the end, the biggest event yet went ahead, and just weeks ago, the Tisza Party swept to a two-thirds majority over Fidesz. But who might be bankrolling the aspiring Szivárvány TV? The answer has now emerged.

New LGBTQI TV channel may begin broadcasting in Hungary

The bombshell broke yesterday: a new channel called Szivárvány TV aims to beam out round-the-clock LGBTQI-themed programming – though not exclusively so. Its founder insists there’s no politics involved, save for the influence of the European Court of Justice’s recent ruling against Hungary’s child protection law. Otherwise, he stresses, it’s apolitical.

According to index.hu, the station will target homosexuals with content “aimed at them but not solely for them”, 24 hours a day. HírTV links the project to Tisza Party’s election triumph, a claim the founder hotly denies – revealing his identity precisely to disarm such attacks.

New LGBTQ TV channel in Hungary
Budapest Pride last year. Photo: Facebook/Budapest Pride

Tamás Pataki owns Eurocable Magyarország, a cable provider, and New Digital Media Kft., a media outfit. Speaking to Media1, the entrepreneur revealed the idea first struck him back in 2014, though he’d since pivoted to other ventures: launching Parlament TV, Hungary’s first Roma television station, and Budapest TV. Tellingly, he registered the szivarvanytv.hu domain with the Internet Service Providers’ Council database that same year.

EU court verdict helped

Pataki ties the channel’s timing to the EU court’s verdict deeming the child protection law, which lumped homosexuality with paedophilia, unlawful. He envisions a party-neutral outfit offering cultural and entertainment fare, with a strong emphasis on safeguarding minors, respecting societal norms, and steering clear of divisive ideologies.

The launch hinges on approval from the still wholly Fidesz-stacked Media Council, every member appointed by the Orbán government.

Pataki promises both free-to-air and encrypted content, with 18+ material “published in full compliance with child protection standards and classification requirements, secured by rigorous technical encoding”, per media1.hu.

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