The 56th ASEAN Day is celebrated today
The Association of Southeast Asian Nations, or ASEAN, was established on 8 August 1967 in Bangkok, Thailand, with the signing of the ASEAN Declaration (Bangkok Declaration) by the five founding countries, namely Indonesia, Malaysia, Philippines, Singapore and Thailand. Over the years, ASEAN has gradually evolved and expanded to include Brunei Darussalam in 1984, Vietnam in 1995, Lao PDR and Myanmar in 1997, and Cambodia in 1999, making up today, a ten Member States of ASEAN.
ASEAN was formed to encourage regional cooperation to accelerate economic growth, social progress, and cultural development. ASEAN also has the vision of promoting peace and stability within the region, and observing respect for justice, the rule of law, and adherence to the principles of the United Nations Charter.
ASEAN in Hungary
Currently, there are six ASEAN countries being represented through their respective Embassies in Budapest, Hungary. All of the ASEAN countries’ Embassies also work together to promote ASEAN in all areas. Similarly to the ten ASEAN National Tourism Organisations that jointly worked to develop and promote ASEAN countries collectively, as a highly desirable tourism region, the six ASEAN Embassies in Budapest also undertake a similar approach.
ASEAN Tourism Industry: ASEAN – A DESTINATION FOR EVERY DREAM
Tourism is one of the key areas of ASEAN’s cooperation since the early establishment of the Association. Recognising the vital importance of the tourism sector in contributing to the economic development of the region, the ASEAN Leaders, encouraged the development of a viable and competitive tourist industry to promote ASEAN as a single tourism destination with world-class standards, facilities and attractions.
The possibilities for travelers visiting ASEAN as a destination are endless, from its people’s warmth to its culture’s resilience, the sense of fun and adventure amidst its many natural wonders, and the unified feeling of the region as a whole. There is undoubtedly a destination for every dream. As a rich region, ASEAN exemplifies diversity, versatility, and vibrancy.
In 2022, Forbes Magazine listed five of the ASEAN Countries in its article “The World’s 50 Most Beautiful Countries”. This prestigious listing was bestowed upon the Member States of ASEAN based on their inherent natural beauty and the availability of nature-based activities for guests and natives.
On the occasion of the 56th Anniversary of ASEAN, this article aims to create awareness of ASEAN, particularly on the region’s rich tourism industries by featuring six (6) of the ASEAN countries that are physically represented in Budapest, Hungary. For more information about ASEAN please visit https://www.visitsoutheastasia.travel/
Embassies of ASEAN Countries in Budapest, Hungary:
Indonesia, Laos, Malaysia, Philippines, Thailand and Vietnam
8 August 2023
“WONDERFUL INDONESIA”
Indonesia is a huge nation comprised of hundreds of cultures derived from local regions, making it one of the most diverse countries in the world. Living on more than 13 400 islands, the Indonesian nation today counts over 273 million population comprising over 200 ethnic groups with their own languages and dialects. The Indonesian youth, in their Youth Pledge of 1928 vowed together to build “One Country, One Nation and One Language: Indonesia”, regardless of race, religion, language, or ethnic background in the territory known as the Dutch East Indies. After gaining Independence in 1945, inter-marriages among people of different ethnic groups have welded the population into a more cohesive Indonesian nation. As a massive archipelago, it is understandable that Indonesia has plenty of tourist destinations. In 2019, the Government of Indonesia released a programme called “10 New Bali”, 5 of these destinations are named Super Priority Destinations. These Super Priority Destinations are:
- Lake Toba, North Sumatra is an extraordinary natural wonder of the world. It is the largest and deepest volcanic lake in the world. In the middle of it, there is an island almost the size of Singapore. At over 1,145 square km and a depth of 450m, Lake Toba is more like the ocean.
- Borobudur Temple, Central Java – Located on the island of Java, the magnificent Borobudur temple is the world’s biggest Buddhist monument. The temple sits majestically on a hilltop overlooking lush green fields and distant hills. Build between 780 – 840 AD, during the reign of the Syailendra dynasty, the temple’s design in Gupta architecture reflects India’s influence on the region. However, there are enough indigenous scenes and elements incorporated to make Borobudur uniquely Indonesia.
- Mandalika, West Nusa Tenggara – Along the south coast of Lombok Island lies a long and wide stretch of beautiful white sand beach facing the glistening Indian Ocean. In the background are lush green hills and mesmerizing landscapes. This is Mandalika, once a surfers’ best-kept secret, now it has emerged as the island’s capital of leisure. Here, the tourism industry fused seamlessly with the unique and colorful culture of the local people that is still well preserved for generations.
- Labuan Bajo, East Nusa Tenggara – On the westernmost tip of Flores Island sits the town of Labuan Bajo. It lies peacefully with many wonders waiting to be explored. The extraordinary interest among travelers lies in Komodo dragons or locally called “Ora”. The Komodo National Park was listed as UNESCO’s World Heritage. Both on land and underwater, it is home to fascinating wildlife.
- Likupang, North Sulawesi – North Sulawesi is a province in Indonesia that is well known for its stunning natural attractions. The Beaches, the mountainous areas, and the lush forests are the highlights that make this destination special. Likupang beach is one of the best places in this province. The beach is in the northernmost part of Sulawesi and just 48km away from Manado, the capital of the province. The white sandy beach along with the pristine water that aligns with the green hills seen from a distance is already enough for Likupang beach to take anyone’s breath away. The beautiful clear seawater once stunned locals and Indonesia’s World Wildlife Fund in 2007 because a green sea turtle was seen in the area. The presence of a rare species like this is a sign that the ocean ecosystem of North Sulawesi is in good condition. This clear water is also a favorite place for people to dive and snorkel in.
Before departing on your exciting adventure across the various wonders of Indonesia, be sure you have the necessary travel documents that you will need to bring along on your trip. It will also be wise if you are well aware of all the information regarding immigration and visas to Indonesia from your home country to avoid all the unnecessary inconvenience. For further information, please visit https://www.indonesia.travel/gb/en/home
“LAOS: SIMPLY BEAUTIFUL”
Our vision is to be a country known for its immersive, diverse experiences while never losing its peaceful, laidback personality.
Laos is an intriguing, evocative Southeast Asia country that will captivate you from the get-go. The verdant landscape shimmers in different shades of green, from the emerald tea plantations to the lime-green paddy fields. The northern highland regions are characterised by forested mountains and mist-shrouded crags. In the south, you’ll find the landlocked ‘Four Thousand Islands’ archipelago – also known as Si Phan Don – on the vast waters of the Mekong River.
The country appeals to nature enthusiasts. Trek into remote forests in search of the indigenous white-handed gibbon. Go trekking, rafting, and mountain biking, or visit Nam Ha National Protect Area, home to elephants, tigers, and leopards.
But there’s more to Laos than its landscapes. It also has a rich, multi-faceted culture. You’ll love exploring its cuties, infused with French elegance (after being colonised in the 19th century) and populated by lichen-encrusted ruins and ancient Buddhist temples. If you are in search of luxury, head to a traditional Laotian spa, where you can indulge in an herbal steam sauna or a massage with aromatic lemongrass oil.
Laos has a magnetic quality that captivates travelers, whether they’re looking for adventure, luxury, or a bit of both as well as good hospitality once you get to visit you will never forget these adventurous experiences.
MALAYSIA “TRULY ASIA”
Malaysia is a green country with 33 million population located at the heart of Southeast Asia. While Malaysia develops and modernizes rapidly, 60% of its territory remained green with many areas being conserved. Malaysia is one of the top countries in the world that designates most of its green and marine areas, as parks and conservation zones to protect its rich floras and faunas and also the traditional way of life for its native people.
Its cultural diversity of ethnic groups is a source of strength to the nation and an enigma to travelers. The country offers travelers diverse experiences of Malaysia’s ethnicities from languages, food, culture, traditions, customs, and heritage to folklore. Malaysia’s rich and sustainable tourism industry comprising of numerous locations in Peninsular Malaysia and Malaysian Borneo offers travelers the most authentic way to dream destinations.
From white sandy beaches to its rich marine life, cooling mountains to greeneries, the oldest world’s rainforest to wildlife, astonishing cities to villages, offers endless experiences to travelers of all kinds, individuals, children and young people, families, academics, business people, professionals, modernist or traditionalist looking for high-value travel destination. Simply, Malaysia is a holiday destination that offers multiple dream destinations in one.
Kota Kinabalu, the capital of the State of Sabah in Malaysian Borneo for example, is a vibrant city that offers a local and international way of life. A traveler can experience multiple adventures due to the city’s proximity to beaches, island park, mountains, wildlife, tropical rainforest, health, rural and eco tourisms all offering interesting, memorable and affordable travel with high-value return.
Malaysia is a country that offers 30 or 90 days of visa-free travel for tourism purposes for travelers from over 156 countries. Hungarians enjoy a 90 days visa-free travel to Malaysia for tourism purposes. There are many Hungarians in Malaysia too who is studying, working, on business travel or simply visiting. Hungarian food such as goulash and langos are also becoming popular in Malaysia. Malaysia is a perfect destination for Hungarians looking for diversity and adventures!
For more information about Malaysia’s tourism, please visit:
https://www.malaysia.travel
https://sabahtourism.com
https://sarawaktourism.com
“LOVE THE PHILIPPINES”
The Philippines, with its stunning natural beauty and vibrant culture, is a tropical paradise that captivates the hearts of travelers from all around the world. Nestled in Southeast Asia, this archipelagic nation boasts over 7,641 islands, each offering a unique blend of picturesque landscapes, pristine beaches, and lush greenery.
With its warm and welcoming people known for their genuine hospitality, the Philippines ensures that visitors feel at home wherever they go. The diverse range of activities, from island hopping and scuba diving to exploring historical landmarks and savoring delectable local cuisine, creates a well-rounded experience for travelers seeking an unforgettable adventure.
Focus: Busuanga’s Black Island
Palawan, known for its pristine beauty, is home to an enchanting gem off its northern coast – Busuanga’s Black Island. As part of the Calamian Group of Islands, Black Island stands out with its intriguing contrasts. The island gets its name from the dark limestone cliffs that tower over the shoreline, creating a striking contrast against the powdery white sand and emerald waters.
Accessible by boat from nearby Coron, Black Island offers an off-the-beaten-path adventure for intrepid travelers seeking secluded beauty. The island boasts secret coves, hidden lagoons, and untouched beaches waiting to be explored. Trekking through lush jungles unveils breathtaking vistas, rewarding nature enthusiasts with unforgettable panoramas.
One of Black Island’s most alluring features is its natural thermal pool, a warm oasis created by hot springs. This unique spot offers a therapeutic experience where visitors can soak in the warm waters while taking in the surrounding rugged beauty.
A visit to Black Island is an escape to a world untouched by mass tourism. As a serene retreat with awe-inspiring landscapes, this hidden treasure in Palawan promises an extraordinary and memorable experience for those willing to venture off the beaten path.
You will absolutely, LOVE THE PHILIPPINES.
“AMAZING THAILAND”
Thailand is a country of multifaceted charms, from the world-famous mouth-watering cuisine to the long history and exotic culture with magnificent temples and palaces, lush-forested hills, tropical jungles, spectacular scenery of pristine white sand beaches and turquoise seas, and bustling cities or a quiet getaway. The country offers visitors a kaleidoscope of sights and scenes that will give them an unforgettable experience.
As home to an array of idyllic islands and scenic shorelines on both the Gulf of Thailand and the Andaman Sea, it is easy to find a memorable holiday location. This year, Thailand’s island ‘Koh Kradan’ was ranked the best of the ‘Top 100 Beaches on Earth 2023 by the UK website World Beach Guide. And the famed ‘Phuket’ is named by TIME as one of the World’s Greatest Places of 2023. Moreover, visitors can be sure of a comfortable retreat as Thailand ranks highly in the list of the world’s best hotels in Travel + Leisure (T+L) magazine.
Besides the impressive landscape and the world-class hospitality, visitors’ experience is elevated with the Thai gastronomy from classic Thai dishes to vibrant street food culture. Travelers can experience unique authentic flavours of the well-known Pad Thai, Tom Yum Kung, and Panang Curry which was named Word’s Best Stews by the Taste Atlas in 2022.
Thailand is also known as travelers’ gateway to Southeast Asia. The capital ‘Bangkok’ – a top city in the Mastercard Index of Global Destinations – is a well-connected destination for travelers who can enjoy multiple-cities trips within Thailand and beyond.
“VIETNAM: TIMELESS CHARM”
With a long coastline stretching from the Gulf of Tonkin to the South China Sea, Viet Nam is known for many magical and natural wonders, islands and beaches, deep history and culture, delicious gastronomy heritage and friendly people.
Coming to Viet Nam, tourists will have opportunities to gain brilliant uncharted experiences: drive past roads to admire the pristine beauty of extremely majestic ranges of mountains in the Northeast of Viet Nam; venture Ha Long Bay – a UNESCO World Heritage site – a nature’s artwork with stunning scenery of more than 2000 islands in the clear blue sea; explore the largest cave in the world – Son Doong in the Phong Nha-Ke Bang cave system; enjoy the peaceful sand beaches across the country in the warm tropical sun; drive scooter touring Cuu Long (Mekong) River Delta…
Not only enjoying the beautiful natural scenery, visitors also discover Vietnam’s historical – cultural background, and distinctive cuisine (Viet Nam was ranked 5th in The Travel (Canada)’s World’s Best Cuisine of 2022); enjoy the joy of life with many diverse and attractive forms of tourism such as ecotourism, resort tourism, sightseeing …
With the spirit of hospitality and proper tourism investment, Vietnam is confident to leave positive lasting impressions of a loving S-shaped land, a timeless charm, in the hearts of tourists.
