How Soft2Bet is redefining online gaming and why Hungary players should take note

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Online gaming is rapidly becoming more popular across Europe, and Hungary isn’t untouched by this expansion. More and more players are seeking seamless, secure and fun digital entertainment, and thus, the market is becoming more competitive–and, in turn, innovative. One such company that embraces change is Soft2Bet, a dynamic iGaming solution provider setting a new high standard in the industry. This article will explore how Soft2Bet is reshaping the industry and why it’s excellent news for Hungarian players. 

Your Introduction to Soft2Bet 

Soft2Bet has rapidly grown into a leading force in the gaming industry in the last eight years. The platform offers advanced turnkey solutions for online casino and sportsbook operators and boasts a portfolio of more than 45 successful websites, delivering over seven thousand casino games from 100+ providers. This growth is possible because of Soft2Bet’s ambitious founder, Uri Poliavich, and his vision: “In our business, we’re always looking for bright ideas—for new people with bold, innovative suggestions. We’re constantly striving to improve, evolve, and challenge the norm. We approach things from different angles to reshape the industry daily”. As of right now, Soft2Bet operates top-tier brands and holds more than 16 licenses in countries like but not limited to Malta, Sweden, Denmark, Ireland and Hungary. 

Soft2Bet’s strong focus on user experience has earned the company several prestigious awards, including “Online Casino Provider of the Year” at the SIGMA Awards and multiple honours at the SBC Awards 2024—such as “Innovation in Mobile,” “Innovation in Casino Entertainment,” and “Leader of the Year,” awarded to CEO Uri Poliavich.

More About the Founder of Soft2Bet 

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Uri Poliavich, Founder and CEO of Soft2Bet, with quote ‘I had the hunger to change my life. 

Uri Poliavich has always been hungry for success and realizing his business dreams: “I remember the feeling of hunger the most. I felt not just the physical hunger as a kid but also the deep hunger to change my life. I wanted to escape the greyness surrounding me, to replace it with something bright, meaningful, and full of colour and purpose”. The greyness Uri points out comes from his upbringing in Soviet Ukraine, where opportunities to grow and prosper were minimal. 

In his early years, Uri worked in legal and business development within the gaming industry, notably at Playtech and IMS Limited. In 2016, Poliavich founded Soft2Bet out of a modest office that later grew into a corporation holding over 19 licences in 12 jurisdictions. Under his supervision, Soft2Bet launched MEGA, a gamification platform that enhances player engagement. 

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