French university with the best management courses worldwide celebrated Budapest campus

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A distinguished place on the Financial Times’ list as being among the best management courses worldwide; the “Triple Crown” designation, the highest qualification of the profession; strong, humane values – all these characterize the institution of the ESSCA School of Management, which established its campus in Budapest thirty years ago. On the occasion of the anniversary, the School launched a series of exclusive festive events during the spring of 2023 showcasing professionalism, cultural diversity, vibrant student life, and sustainability.

“30 years ago, ESSCA began its internationalisation process by establishing its first European campus in Budapest. At the time, it was an ambitious strategy aimed at providing quality education and management skills to an economy that was in the process of opening up to the European and Western markets. Today we are proud that ESSCA is the only French business school in Hungary that provides a diploma labelled by the Conférence des Grandes Ecoles” says Jean Charroin, the CEO and Dean of ESSCA.

“The ESSCA School of Management, founded 114 years ago, was built on stable, strong core values, which serve as the foundation of the School’s existence and operation to this day. However, ESSCA also places special emphasis on connecting these values with the constantly evolving technological, social, and economic expectations, solutions and challenges, and taking these into account, it implements its operations and contributes to shaping the trends of the education market.” says Dr. Zsuzsa Deli-Gray, the Campus Director of ESSCA Budapest, Professor.

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Dr. Deli Gray Zsuzsa French university celebration
Dr. Deli-Gray Zsuzsa. Photo: ESSCA Budapest

An excellent example of this is the School’s aim to reorganize its campuses and processes in accordance with the requirements of sustainable development, or the intentional integration of artificial intelligence into specific processes of ESSCA, including education. 2023 is an exceptional year in the life of ESSCA, as – in addition to Budapest – the Paris Campus is also celebrating its 30th anniversary. The School opened its Luxembourg and Malaga Campuses this year, and will also inaugurate a new facility at its Bordeaux Campus.

With an innovative approach ESSCA is launching a series of conferences during the fall of 2023, where the School’s colleagues and partners elaborate on the impact of artificial intelligence on various industries in many parts of the world. The first event of the series will take place at the Budapest Campus, where thought-provoking lectures will be followed by professional discussions. In order to expand on the topic, ESSCA invited a roster of prestigious speakers who originated from various professional fields and industries and who are looking for answers to which areas are most and least affected by the rapid development of artificial intelligence and how each industry should respond to this.

French university celebration2
Photo: ESSCA Budapest

“The ESSCA School of Management does not regard artificial intelligence as a threat, but rather as an opportunity. If through careful consideration it is integrated into various processes of the School on the basis of professional aspects, it can bring benefits to all parties, whether it is about systematically preparing the students, teachers and researchers for the individual fields of application and methods or highlighting its economic, technical and ethical concerns and consequences.” says Dr. Zsuzsa Deli-Gray, the Campus Director of ESSCA Budapest, Professor.

“The impact of generative AI is undeniably profound” says Dr. Balázs Vaszkun, Alumnus, Managing Director of Galloman Translation and Interpreting Agency.
How each industry responds to the surge of artificial intelligence can vary greatly. However, according to experts, there is a consensus on one thing: artificial intelligence must not take over human competences. “Technological innovation inevitably pushes boundaries, but we must thoughtfully shape its trajectory rather than let it control us. While certain jobs will be automated by AI, the technology is also poised to create new kinds of jobs and change existing roles in ways that augment, rather than replace, human capabilities so fear of widespread unemployment is likely exaggerated.” says Dr. László Károlyi, CEO of LEGRAND Hungary and President of the French-Hungarian Chamber of Commerce and Industry, one of the invited speakers of the panel discussion.

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