Oxford University Press (OUP), one of the world’s largest textbook publishers, has commissioned the Hungarian startup to redesign and digitalise the publisher’s classic novels and their adapted versions.
BOOKR Kids is the leading digital publishing company of interactive books in Central Europe, offering not only a useful and enjoyable reading tool for kids, but also providing full-service solutions for publishing houses in content digitalisation. Before the agreement, the Hungarian startup negotiated with Oxford’s innovation department for two years. Finally, the teaching methodology, research results and international references of BOOKR Kids convinced the leaders of OUP, Szeretlek Magyarország reported.
BOOKR Kids aims to build a bridge between the world of books and the digital world, with a mission to make literature an integral part of children’s lives.
Last year, the company conducted research involving more than a thousand primary school students. According to the results, students working with BOOKR books performed on average 15−20% better in different reading and comprehension exercises than members of the control group who only read paper-based books.
The research was supported by the Klebelsberg Centre, Eötvös Loránd University and the University of Szeged.
Oxford has commissioned BOOKR Kids to digitalise the Dominoes and Bookworm book series: the Hungarian company illustrates and animates e-books and also develops new, interactive games for the stories so that they can provide a unique reading experience for children.
The English-language digital version of well-known books such as The Adventures of Sherlock Holmes, Romeo and Juliet, or Around the Earth in Eighty Days will soon be available in the BOOKR Class library.