SIRHA Budapest 2024: Join the dazzling culinary extravaganza – PHOTOS + VIDEO

Sirha Budapest, Central and Eastern Europe’s premier international food show and HoReCa trade fair, once again welcomes professionals and gastro enthusiasts from around the globe to the HUNGEXPO Budapest Congress and Exhibition Centre. With the first day dedicated to industry insiders and professionals, the exhibition sets the stage for an immersive experience spanning three days of gastronomic exploration and innovation.

Gastro Odyssey like no other

As we reported earlier, Sirha Budapest 2024 epitomises innovation, creativity and collaboration within the culinary industry. From gelato competitions to cultural showcases, the exhibition provides a platform for professionals and enthusiasts alike to engage, learn and celebrate the art of gastronomy.

The exhibition boasts a colourful range of culinary delights, from traditional to avant-garde, including vegan, organic, dairy-free, sugar-free, gluten-free and halal options as well as soft and alcoholic beverages. Notably, attendees can even sample unconventional treats like chocolate made from grasshoppers, featuring 5% bug content.

Another standout attraction is the Valhrona chocolate booth, where visitors can learn the art of chocolate appreciation by first savouring its aroma, akin to enjoying a fine glass of wine, before indulging in its decadent flavour.

In addition to culinary delights, Sirha Budapest offers a vast display of kitchen appliances, professional catering equipment and other trade-related products. This aspect of the exhibition caters to industry professionals seeking the latest innovations and solutions for their businesses.

: Source: DNH

: Source: DNH

: Source: DNH

: Source: DNH

: Source: DNH

: Source: DNH

Exhibition highlight: Indonesian Pavilion

Nestled within the bustling halls of Sirha Budapest 2024, at Stand A Hall/B1, lies the Indonesian Pavilion, a vibrant showcase of culture and cuisine, which invites you to embark on a sensory journey through the flavours and traditions of the far-flung tropical country. At the heart of the pavilion are displays of high-quality Indonesian products, ranging from coconut sugar and various sauces to artisanal Arabica coffee and home decor craftwork. Visitors have the opportunity to savour infused waters flavoured with tropical fruits such as dragon fruit and pineapple, dried fruit chips made from lesser-known delicacies like jackfruit and aromatic chocolate drinks.

The opening ceremony, marked by traditional dance performances, sets the stage for a captivating cultural experience this year. In addition to product tastings, representatives from the Indonesian Trade Promotion Centre (ITPC) and Indonesian companies are on hand to provide insights into their offerings and facilitate business opportunities with Eastern European countries.

Sirha Budapest 2024 programmes

In addition to the cultural showcase, Sirha Budapest 2024 offers a myriad of programmes and activities to engage attendees. The Gelato Festival World Masters – Hungary Challenge invites ice cream aficionados to witness the quest for the finest gelato craftsmanship. Thematic presentations by leading ice cream companies offer insights into the latest trends and innovations in ice cream making. Throughout the exhibition, visitors can expect a feast for the senses, with live demonstrations, culinary competitions and tasting sessions highlighting the best of Hungarian and international cuisine. From the playful Gelato Adventure 2024 to the nation’s beloved Hungary’s Cake competition, the event celebrates the artistry and innovation of culinary professionals.

Beyond the culinary delights, Sirha Budapest embodies a commitment to sustainability and industry collaboration. Public catering initiatives underscore the importance of sustainable practices, while forums and networking events facilitate knowledge exchange and international collaboration.

For theatre enthusiasts, explore the colourful programmes at Vígszínház, now available with English subtitles.

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4 Comments

Danny Pearce says:

07/03/2024 at 18:33

When is this culinary Sirha Budapest taking place ?
Has I’m a Chef and would like to see this, But it doesn’t state when it’s on,
In the write up ?

Can any one tell me when this event takes place Please ?
Hetzmann Mercédesz says:

07/03/2024 at 21:47

Dear Danny, it was taking place between 5 and 7 March, today was the last day. Sorry if you couldn’t make it!
Danny Pearce says:

13/03/2024 at 09:30

Thank you for your reply.

Maybe next year now I know when it’s being held.

Is it held every year at the same time approximately ?

Many Thanks

Danny
Eleonora Jobst says:

13/03/2024 at 09:38

Hello Danny, yes it’s held annually. For exact dates, we suggest you follow their Facebook page. We hope you’ll make it next year. 🙂