Coca-Cola HBC Hungary has announced its largest-ever investment in the country, committing HUF 35 billion (approximately EUR 95 million) to its production site in Dunaharaszti, near Budapest. The investment will fund new manufacturing and warehouse facilities, expand preservative-free production and introduce more environmentally friendly packaging.

The announcement was made on Wednesday at an event marking the 30th anniversary of the company’s Dunaharaszti factory. Minister for Economic Affairs and Energy István Kapitány attended alongside Coca-Cola HBC CEO Zoran Bogdanovic and the Hungarian subsidiary’s managing director, Ágnes Kovács.

What will Coca-Cola’s HUF 35 billion investment fund?

The investment will support a new phase of development at one of Coca-Cola HBC’s key production bases in Central Europe.

According to Bogdanovic, the company plans to build a high-bay warehouse with a capacity of 30,000 pallets and install a new canning production line. It will also expand its aseptic production capabilities to support the manufacture of drinks without preservatives.

The company is also planning changes to its packaging. For certain products sold in multipacks, paper will replace shrink film, as part of its efforts to reduce the environmental impact of packaging.

Bogdanovic said the investment would support the company’s continued development in Hungary, where it has already invested around HUF 140 billion over the past three decades.

A major employer and exporter in Hungary

Coca-Cola HBC Hungary has operated its Dunaharaszti factory since 1996, making the site the centre of its Hungarian operations. The Coca-Cola brand itself has been present in Hungary since 1968.

Products manufactured in Dunaharaszti are exported to 17 countries, while the company works with 830 Hungarian suppliers across its production value chain. It also supplies around 50,000 retail partners in Hungary and offers consumers approximately 100 types of drinks.

Kapitány described the company as a good example of the kind of investment the government wants to attract: one that brings world-class technology to Hungary, employs Hungarian workers and produces goods for export.

He added that the government wanted domestic small and medium-sized enterprises (SMEs) to develop their capabilities, gain experience and eventually become exporters in their own right.

Government promises a more predictable business environment

Kapitány said the government wanted companies operating in Hungary to feel that they had its support and could grow in a favourable business environment. He highlighted predictable regulation, fair market competition and affordable energy as key conditions for keeping Hungary attractive to international investors.

According to the minister, investments should be profitable, environmentally sustainable and based on world-class technology to contribute to sustainable economic growth.

The announcement follows a meeting between the minister and Coca-Cola HBC Hungary’s leadership at the Ministry of Economic Affairs on 30 September, when the two sides discussed opportunities for long-term cooperation.

Coca-Cola’s latest investment builds on earlier expansion

The Dunaharaszti factory has already undergone significant development in recent years. In December 2023, Coca-Cola HBC Hungary opened a new production hall and production line following an investment of HUF 8.7 billion, increasing the site’s production capacity by 30%.

The newly announced HUF 35 billion investment marks a further expansion of the company’s Hungarian operations.

Public company data show that Coca-Cola HBC Hungary Kft. employed an average of 970 people in 2025. It reported net revenue of HUF 263.6 billion and a profit of HUF 9.5 billion for the year, compared with revenue of HUF 239.7 billion and profit of HUF 11.2 billion in 2024.