rubic's cube Rubik Ernő

Red Bull joins forces with Rubik’s Cube, the Hungarian puzzle that tests your problem solving abilities. The world famous energy drink brand has decided to give wings to the Rubik’s cube and organize a World Championship, reports

The single elimination tournament makes sure that the best and brightest players compete against each other in hopes of winning unique trophies and valuable prizes. Winners of the local qualifying rounds will play in Boston. Of course Hungary is one of the 16 countries that send players to this World Championship.

The Hungarian qualifying rounds will be held on the 27th of May to decide who will represent the home of the Rubik’s Cube.

The competition will be held in Budapest, and the Hungarian inventor of the Rubik’s Cube, Ernő Rubik, is invited.

The Rubik’s Cube is a celebration of intelligence and playfulness, and the sport has grown into epic proportions with fans who show up from all around the world. It is loved by so many people that there are events organized to pay tribute to this amazing toy: read here about the exhibition in New York that was held this February.

Although every seventh person has held a Rubik’s Cube in their hands before, the number of those who can actually solve the puzzle is much less. And in order to become a professional cubist you have to be able to solve the cube in less than a minute. Although it is a famously hard logic puzzle, the current Guinness record for solving it is 4,22 seconds. Read here about Feliks Zemdegs who holds the current record since the Cube for Cambodia 2018 competition and watch the video to see how unbelievably fast he is. There are hundreds of thousands of professional cubists and they have thousands of local and international competitions where they can challenge themselves.

Red Bull World Championship

The first Red Bull Rubik’s Cube World Championship will be held in Boston, on the 22nd of September. Before the championship there will be local tournaments in several countries, like Brazil, Japan, the UK, the USA or India. But even if your country does not hold qualifiers, there are alternative opportunities to get in: either participate in another country or at the online Rubik’s Cube Game, which will hold Wildcard tickets for the World Finals.

No matter where you are from, if you are fast enough, you can enter the championship, and will have a chance at winning the 30.000$ (8 million Forint) in the game mode of your choosing.

An additional 10.000$ will be awarded in cash and prizes.

The Red Bull Rubik’s Cube World Championship is part of the Red Bull Mind Gamers, which is a global hub for mental challenges that aim to improve mind skills in several competencies like memory, creativity, musicality, strategy, visual intelligence and logic. They also organize Escape Room World Championships.

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