Hungarian people still obtain information from TV and advertising papers

As Index.hu states, Publicus Institution conveyed a survey on Sunday due to the assignment of Vasárnapi Hírek: in this representative survey, they asked 927 people of voting age about their media consumption habits.

Television is still the main source of news

People making up half of the sample obtain information mainly from television, while 36 percent from the internet. Radio and printed press are behind with 4 percent each. While two thirds of the people under 30 and graduates mostly obtain information from the internet, two thirds of people above 60 and those with only primary school studies obtain information from the TV.

Radio is mostly popular among people over 60 and skilled workers (7 and 6 percent), while printed press is the source of news for people over 60 and those with basic studies (9 and 6 percent). The difference is minimal between the supporters of different parties, but mostly voters of Jobbik (53 percent) obtain information from the internet, according to the survey.

There is a lack of balance

The respondents consider the MTVA channels, Echo TV and TV2 as obviously or rather transmitting Fidesz’s opinion (61, 60 and 42 percent), 444.hu as transmitting the left wing’s opinion (34 percent), while they see HVG.hu, Index and 24.hu as the most balanced sources of news (58, 54 and 52 percent).

A quarter of the respondents think that Origo reflects Fidesz’s opinion, one percent think that it is related to the left wing, while 43 percent think that it is balanced. In the case of Index, 7 percent think that it transmits Fidesz’s opinion, 17 percent think that it is connected to the left wing, while 54 percent think that it is balanced.

Concerning TV2, 42 percent think that it is related to Fidesz’s views, one percent think that it is close to the left wing, while quarter of the respondents think that it is balanced. In the case of RTL Klub, 13 percent think that it is rather related to Fidesz, 18 percent think that it is close to the left wing, while 35 percent consider it balanced.

In the case of Hír TV, 19 percent think that it is related to Fidesz, 14 percent think that it is related to the left wing, and 13 percent think that it transmits Jobbik’s views, while third of them think it is balanced. Concerning ATV, 7 percent connect it to Fidesz’s opinion, third of the respondents connect it to the left wing, while 44 percent consider it balanced

Young people do not care about different opinions

56 percent of the respondents obtain information from a medium connected to an opposing political view at least once a month, but only half of these do so regularly. Mostly MSZP voters are open for channels from a different point of view (61 percent), while Jobbik voters do so the least (53 percent).

There is an interesting phenomenon concerning the age groups: the younger generations are less open to different opinions.

Under 45 years, only 14-17 percent consume such content, while double of this do so over 45 years (28-30 percent).

Printed press? Advertisement papers!

Half of the respondents consume free printed press products, but only 34 percent read papers that deal with public issues. Two thirds of the consumers read advertisement sheets and local or municipal papers, half of them read advertising newspapers, a quarter of them read Lokál that is distributed in public transport intersections.

It is interesting that Lokál, which is part of the Habony press, is read mostly by MSZP voters (28 percent), while this rate is 22 and 24 percent among Fidesz voters and uncertain people, respectively. The popularity of local papers and Lokál is the highest in Budapest (73 and 53 percent), and it is the lowest in the settlements (47 and 9 percent).

Half of the consumers of free public issue papers consider the contents credible, and it is only Budapest where people who think that these papers are rather less credible are in slight majority (44 percent against 41 percent). People from the countryside consider these papers credible in a 71 percent rate, and only 15 percent of people from settlements have doubts about them.

Source: Index.hu

Ce: bm