7 million bottles of Hungarian wine spread through Europe by a multinational business

Lidl Wine Expo Hungary seems to be effective in its purpose, as its visitors ordered 3.1 million bottles of wine following the tasting. Such prestigious wine experts participate at the wine expo as Caroline Gilby and Richard Bampfield.

The ominous German supermarket chain sold 14.9 million bottles of different Hungarian wine brands during 2017. This is almost 20 percent better than in the year before.

Fortunately, not only customers from abroad are interested in Hungarian wine: 7.8 million bottles were sold in Hungary last year, which is also about one fifth more than the 6.3 million in 2016. The other 7 million bottles were exported to several other countries of Europe, estimated to be worth 9.7 million euros. Thus Lidl provides 10 percent of the whole Hungarian wine market. Hungarian wineries produce a rapidly increasing tendency both inside and outside the country’s borders.

According to the sales, the three most popular brands were Királyleányka, Tokaji Furmint and Szürkebarát in 2017.

Source: Forbes.hu