Over the past few years, with customers starting to expect transparency and ease of accessibility in terms of their health, mobile health has witnessed a massive paradigm shift!
Brainvire Infotech understands the evolution of patient care and the growing popularity of healthcare mobile apps development . Here’s what we will be covering:
- Increase in the Market Value of Healthcare Apps
- Changing Trends – The Evolution of Patient-Physician Interaction
- The Advent of Healthcare Mobile App Development
- Various Categories of Mobile Health Apps
- The Rise in Demand for Healthcare Mobile Applications
- Tops Reasons to Use Healthcare Mobile Apps
- Benefits of Healthcare Applications
- Healthcare Mobile App Development – The Future of Patient Care
Let’s get started!
Increase in the Market Value of Healthcare Apps
When it comes to the privacy and safety of customer information, a lot of users are still reluctant to share their personal data on such mobile applications.
However, studies suggest that the worldwide online healthcare market had a value of $80 billion in the year 2015. It is also expected that the market value would increase to more than $200 billion in 2020.
The healthcare mobile application segment in the industry is likely to produce a revenue share of nearly $46 billion by 2020, which is considered as the second-largest share.
Changing Trends – The Evolution of Patient-Physician Interaction
Since the inception of internet transformation and mobile devices, the healthcare sector has swiftly adopted the latest mobile technology and developed a platform for its users to easily connect with medical experts.
This has encouraged patients to leverage these healthcare apps to not just store and share their data, but also to connect with physicians and receive an immediate diagnosis.
Such benefits offered by these mobile solutions and hospital management software are reasons why internal communication has witnessed a massive surge in demand.
The Advent of Healthcare Mobile App Development
Studies state that the global revenue generated by healthcare devices reached nearly $4.4 billion in 2019.
So it is safe to assume that the revenue will only increase by the end of 2020.
The inception of mobile app development for the healthcare industry has brought with it various creative ways of gathering the user’s health-related data without the requirement of traditional desktops and laptops.
With mobile devices or smartphones like Android-based tablets or iPads, the exchange of data has also become easier and that has helped physicians to connect with different health monitoring apps.
Various Categories of Mobile Health Apps
The different types of healthcare mobile application development:
- PHR access
- Lab Result Review
- Symptom Checker
- Electronic Chart Review
- Clinical Diagnosis
- Digital Imaging (X-Ray/MRI)
The different types of remote monitoring apps:
- Remote Heart Rate Monitoring
- Oxygen Level Check
- LifeScan for Individuals with Diabetes
- ECG Viewer
The different types of alert and reminder applications:
- E&M Coding
- Appointment Reminders
- Medical Reference
- Prescription Management
- Apps for References
The different types of healthy living apps:
- Fitness & Exercise
- Healthy Diet Assistance
The different types of productivity applications:
- Inter-office Communication
- Remote Dictation
The Rise in Demand for Healthcare Mobile Applications
Amid the rise in new trends of consumerism, it’s time for pharma companies to start engaging with their customers in order to offer them real value.
You can take up various creative ways like offering mobile applications to connect with people. These apps can be designed to enhance the interaction between physicians and patients. Since people are ready to share their health-related information with pharma companies in exchange for complete personalization, this is by far the best approach to connect with them.
By offering healthcare mobile applications, you make it easier for the patient to get in touch with professional medical experts, seek various treatment options, and a quick diagnosis.
These mobile apps also help you automate your business functions and other workflows while improving internal communication and hospital management. This further helps you empower treatment options and diagnosis is an error-free manner.
If you want to create a mobile application for your business, then make sure you make these top 5 health options a part of it:
- Mental Health
- Connection to Physicians
- Heart & Blood Circulation
- Health and Fitness
Top Reasons to Use Healthcare Mobile Apps
Here are the top 6 reasons why you must develop a healthcare mobile app for your pharma company:
Reason #1 – A Diverse Customer Base
From hospitals, healthcare providers, physicians to patients, the healthcare industry has a wider customer base.
With such a massive base, the best way to fulfill customer demands is by developing an array of solutions such as messaging systems, mobile applications, and mobile websites.
Reason #2 – Seamless User Interface
Being a regulated sector, taking the user experience into consideration is critical for the healthcare industry.
This is why it is important to create a mobile app that delivers a seamless user interface along with features that can make sure the customers are receiving all the necessary data swiftly and with just a click.
Reason #3 – Enhanced Accessibility
Make sure you embed incredible features in your app that are not just beneficial but also help your customers to engage with physicians on the go.
For example, you can integrate the GPS feature in your application to offer patients the right direction to their nearby healthcare facility. You can also add other functions like easy scheduling and changing of appointments as per their convenience.
Reason #4 – Simple Yet Unique
Since a lot of healthcare apps are available in the market, it is crucial to develop a smart solution that, along with being scalable, simple, and secure, is unique in nature.
Also, make sure your mobile application idea is approved by professional developers. This way you won’t be wasting your money and time on creating an app that doesn’t meet the market competition.
Reason #5 – Easier to Track Patients
Healthcare mobile application enables you to tap into your patient’s awareness via SMS, alerts, and push notifications. It also lets you keep tabs on their location so that you can help medical professionals to reach out to patients as soon as possible.
Reason #6 – Personalized Treatment
These days, the majority of people are expecting a treatment that is tailored to the specifications provided by them along with precise output.
For example, an individual who is conscious about his/her fitness would expect the fitness application to have specific features like activity tracker, sleep quality, timer, blood pressure checker, and heart rater monitor, to name a few.
Benefits of Healthcare Applications
Here are the top 5 benefits offered by healthcare mobile application:
Health-related mobile applications offer various tools that can be leveraged by patients to handle their overall well-being. These apps also send reminders and alters to patients regarding follow-up doctor visits and time for medications.
With healthcare mobile apps, you quickly get to know about the next steps for a particular treatment, which makes it easier to overcome the health problem.
2. Enhanced Engagement
Be it long waiting times at the clinic or lack of transparency, the engagement levels at hospital facilities always tend to be at the lower end.
But now that various healthcare apps are available in the market, patients no longer have to go through any of these issues. Also, the patient-physician engagement is comparatively better on these apps.
3. Better Access to Treatment
With improved digital connectivity, the need for doctors and patients to be present in the same locality has decreased.
People with severe health issues staying in places with limited or no access to physicians can easily connect with doctors through these mobile applications. Also, they need not step out of the house for the same.
4. Lowered Threat of Wrong Treatment
In the past, there were cases where patients had been given the wrong treatment and some even succumbed to it.
Now, with the advent of health-related mobile apps, people can receive accurate and highly reliable health reports. Also, both patients and physicians can rest assured that they are being given the right information.
5. Easy Access to Previous Medical Reports
Easy access to the patient’s previous medical reports is another benefit that can be reaped by leveraging healthcare mobile applications.
For instance, if you are currently on a holiday and need immediate medical attention, then this app feature enables the doctor to easily get hold of your past medical reports. Based on your records, they can offer personalized treatment.
Healthcare Mobile App Development – The Future of Patient Care
Studies have revealed that a lot of healthcare customers are gradually shifting to the latest digital technology and the number is swiftly increasing every year.
Nearly 75% of customers accept that technology has become an integral part of their life, especially when it comes to handling their health. Research also suggests that there has been a surge in the use of social media, electronic health reports, online communities, mobile apps, and healthcare wearables.
To be accurate, nearly 48% of healthcare customers have adopted the mobile health app as compared to 16% in the year 2014.
The Final Verdict
While many sectors have already embraced the latest technologies like Augmented Reality (AR), Artificial Intelligence (AI), and drones, the healthcare industry is yet to get on board.
From Virtual Reality (VR) and AR to blockchain, IoT, and AI, the healthcare industry is expected to mark the inception of these cutting-edge technologies in 2020.
With the transformation of the healthcare sector and its adoption of mobile applications, it has become important to work with a professional mobile application development firm. If you have been searching for a development company, then feel free to get in touch with us!
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