Wizz Air, the largest low-cost airline in Central and Eastern Europe announced today the launch of its all-new mobile application which is available for all Android and iOS users free of charge.
Global trends show that the role of mobile communication is clearly increasing. In 2016 around 49% of e-commerce transactions involved a smartphone, and this is expected to increase to more than 80% by 2020*. This tendency is fully in line with Wizz Air’s experience: last year the number of active mobile WIZZ app users increased from 2.6 million to 4.1 million.
As an airline focusing on ensuring the best possible customer experience, Wizz Air decided to introduce a brand new app providing easy-to-use solutions for the needs of its passengers, who are always on the go and need the possible fastest access to their booking details.
The new WIZZ app features a brand new timeline to make it even more convenient to follow all the important milestones of the journey from the moment of booking to the arrival of the flight, as well as an easier booking flow and an in-app boarding card, which remains available also in offline mode without internet connection.
Last year, Wizz Air also introduced an all-new responsive web platform. Since then, accelerated growth in mobile traffic and overall visitor numbers made Wizzair.com the 6th most visited airline website in the world. Delivering upon the expectations of the airline’s always-on-the-move customers, WIZZ is proud to be the clear number one mobile first airline in the top 10. **
Harry Drok, Head of E-Commerce at Wizz Air said: “We’ve seen that the number of smartphone users has been significantly growing recently, that’s why I am delighted that we launched a new mobile application. Thanks to the user-friendly new features, including the in-app boarding card and the timeline – the new app will serve as a travel companion for our passengers and guide them through the whole WIZZ customer journey from the moment they book their flight until they get home.”
Source: Wizz Air, press release