When making a standard purchase around 50 percent of Hungarians focus on the price to value ratio, 25 percent look for discounted items and 17 percent always buy the cheapest of everything, according to a representative survey made by insurance company Generali.
The survey found that a third of shoppers regularly made impulse purchases, buying products they did not need or had not planned on getting.
Impulse buying is mostly sparked by discounts discovered at stores and is most common among women, those younger than 40 years and those living in Budapest.
Most respondents consider themselves to be conscious shoppers but this is only true when purchasing durable consumer goods like cars and smartphones, according to the survey.
As we wrote before, if you have been wondering whether it is just you, or everything really has become extremely expensive in Hungary over the last few years, report about the huge price increase is just for you. Read more HERE.
As we wrote on August, the latest Magyar Ifjúsági Kutatás [Hungarian Youth Study] has been made public, and it reveals a lot of interesting (and concerning) things about the younger generations of Hungarians. Results suggest that financial difficulties are the major concern of 15-29-year-olds, read more HERE.