The Hungarian Tourism Agency unveiled a new country logo and slogan – “Wellspring of Wonders” – for an international ad campaign at the 2018 Tourism Summit in Budapest. The new logo and a campaign spot will be shown in 13 countries until the end of January.
This is the second world-standard image video shot by the Hungarian Tourism Agency to promote our country. After presenting Hungary as the ‘Spice of Europe’, they now turn to a different frame. The short film is quite fascinating, it features many Hungaricums and typical Hungarian traditions and phenomena, while a small excerpt of János Vajda’s poem entitled Nádas a tavon (Reed on the lake) is playing.